TikTok Shop officially launches in the U.S.
Prepand to the content
After months of testing, TikTok has finally launched its e-commerce product, TikTok Shop, in the U.S — where it has more than 150 million users. As part of the rollout, the company is bringing features such as a dedicated shop tab on the home screen, live video shopping, shoppable ads, and affiliate programs for creators. […]